Monday, May 18, 2009

Sales Direction Of Samsung


Samsung will stop the operation of its laptop division if it doesn’t perk up its market share by 2011. The senior manager for it’s overseas sales and marketing division said that additional 11 million units must be sold worldwide by the year 2011. This is to be able to  accomplish a 5.7 percent growth in the market share. In order to stay at the top, Samsung says that they need to at least go beyond Sony’s currently 6 percent  market share in the laptop industry. Likewise, as any laptop or computer manufacturers, the only way to increase it’s sales is to venture into mini PC market similar to what Asus, HP, and MSI did.  

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